Posts Tagged ‘SERPs’

Bing Testing Navigation Usability with Alternate SERP Format

Friday, March 4th, 2011

Yesterday, while I was researching our WebRanking Profile in Bing Webmaster Tools, I was served the following alternate header and top navigation format for Bing’s search engine results pages.

Alternate Test Top Header for Bing Search Engine Results Pages.

Alternate Test Top Header for Bing Search Engine Results Pages.

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The Bing Challenge Daily Journal: Week 1 Search Results

Tuesday, March 1st, 2011

The Bing Challenge Daily Journal Search Results


Day 1: Notable Spidering & Indexing Frequency Issues - Tuesday, March 1st

The Bing.com Challenge Day 1, Tuesday March 1st (2011-03-01)Today being the first day of The Bing Challenge was a busy one with client meetings in Downtown Minneapolis, an hour long webinar on landing page conversion testing, and first of the month client SEM reporting and analysis. Being busy was good because I didn’t have the time to be tempted by Google. Sheesh, this ain’t so hard. Only 30 more days to go!

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Google Testing New “Related to” Sponsored PPC Ads Segmentation in SERPs?

Friday, July 23rd, 2010

Hummm. It is Friday afternoon so I guess this falls in line with the timing of most of Google’s tests and new feature roll outs, like when they tested their left side search tool on Friday, April 2nd that was Officially Launched on Thursday, May 6th or when they Tested Olympic Logos in Search Pages on Friday, February 19th.

The following screen shot indicates that Google is testing a new “Related to” pay per click text ad segmentation format in the search results pages. While, IMO, these look a little out of place, they may actually function better for users to help identify ad groupings that may interest them.

New Google Sponsored PPC Ads Segmentation Format

New Google Sponsored PPC Text Ads Segmentation for Keyword: Local

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Google Officially Launches New Logo and Search Page Layout

Thursday, May 6th, 2010

Google New SERPs Navigation

Google New SERPs Navigation


 
It’s official! Google has officially launched their new search engine result pages (SERPs) format and also an updated and cleaner looking logo.

We first noticed Google testing their new SERPs format back in April.

Since then we have been left to wonder if and when the new search page layout would go live ad if there were any changes that would be made to their format as well.

It appears that the only thing missing from the early tests is the “Not Entirely Unlike” section.

From “Not Entirely Unlike” to “Something Different”

Google SERP Test: "Not Entirely Unlike"

Test SERP: Not Entirely Unlike

New SERPs: Something Different

New SERPs: Something Different

Google Logos – Then and Now

Googles Original Logo

Google's Original TM Logo

Google's New Logo

New Cleaner Looking Google Logo

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Google Testing New Format in Search Engine Result Pages?

Friday, April 2nd, 2010

 
Kudos to Paul Kragthorpe for spotting what is either a Good Friday (long weekend) test or a limited/controlled release of a new format for Google’s search engine result pages (SERP’s).

 

Google New SERP for Test

Google New SERP for TEST

Always a clever one to notice similarities, Paul remarks seem to be on point:

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