Kudos to Paul Kragthorpe for spotting what is either a Good Friday (long weekend) test or a limited/controlled release of a new format for Google’s search engine result pages (SERP’s).
Always a clever one to notice similarities, Paul remarks seem to be on point:
In the off chance that I’m the only one seeing it, attached are 1 image showing Googles new one, and 1 of bing to show that they are just about identical!
Looks pretty identical to Bing’s now, minus the cool bing image on the banner.
![Bing New SERP keyword Test Comparison Search done at Bing.com](https://www.webranking.com/wordpress/wp-content/uploads/2010/04/Bing-New-SERP-keyword-test-600x354.png)
Comparison TEST Search done at Bing.com
Back in February I noticed that Google was testing the continuation of their daily Olympic Logo into their SERP’s in a manner that very much mimicked Bing’s search results.
![Google Logo in Search Engine Result Pages Google Logo in SERP's](https://www.webranking.com/wordpress/wp-content/uploads/2010/02/Google-Logo-in-SERPs-400.png)
Google Logo in SERP's
![Bing Logo in Search Engine Result Pages Bing Logo in SERP's](https://www.webranking.com/wordpress/wp-content/uploads/2010/02/Bing-Logo-in-SERPs-400.png)
Bing Logo in SERP's
It sure does seem that search engine pages are starting to look as alike as most Newspapers…
![The Washington Post washingtonpost.com The Washington Post - washingtonpost.com](https://www.webranking.com/wordpress/wp-content/uploads/2010/04/The-Washington-Post-washingtonpost.com_-400x325.png)
The Washington Post Newspaper - washingtonpost.com
![Los Angeles Times latimes.com Los Angeles Times - latimes.com](https://www.webranking.com/wordpress/wp-content/uploads/2010/04/Los-Angeles-Times-latimes.com_-400x332.png)
Los Angeles Times Newspaper - latimes.com
![The New York Times nytimes.com The New York Times - nytimes.com](https://www.webranking.com/wordpress/wp-content/uploads/2010/04/The-New-York-Times-nytimes.com_-400x314.png)
The New York Times Newspaper - nytimes.com
![Chicago Tribune chicagotribune.com Chicago Tribune - chicagotribune.com](https://www.webranking.com/wordpress/wp-content/uploads/2010/04/Chicago-Tribune-chicagotribune.com_-400x333.png)
Chicago Tribune Newspaper - chicagotribune.com
![The Wall Street Journal wsj.com The Wall Street Journal - wsj.com](https://www.webranking.com/wordpress/wp-content/uploads/2010/04/The-Wall-Street-Journal-wsj.com_-400x331.png)
The Wall Street Journal Newspaper - wsj.com
![The Oregonian oregonlive.com The Oregonian - oregonlive.com](https://www.webranking.com/wordpress/wp-content/uploads/2010/04/The-Oregonian-oregonlive.com_-400x332.png)
The Oregonian Newspaper - oregonlive.com
![Sun Sentinel sun-sentinel.com Sun Sentinel Newspaper - sun-sentinel.com](https://www.webranking.com/wordpress/wp-content/uploads/2010/04/Sun-Sentinel-sun-sentinel.com_-400x330.png)
Sun Sentinel Newspaper - sun-sentinel.com
What do you think of the New Google Search Engine Result Page Layout? Do these SERP’s work for you or are they just too much like Bing’s results? Feel free to share your thoughts.
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