Archive for the ‘Blogging’ Category
Nov 14
I had the honor of presenting at the Minnesota Blogger Conference at St. Catherine University in St. Paul, Minnesota on blogging ideation and strategy. My presentation for this session is entitled “From Keywords to Content – A Data Driven Approach to Blog Ideation and Strategy“. It’s a delicious take on keyword research and content […]
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Jan 14
It’s the start of a brand new year which means new beginnings and resolutions. For some of you this is also the time you commit (once again) to making content a priority for your website and blog. So to prevent another year of unfulfilled resolutions and empty blog posts, we present the 5 Hard Truths […]
Continue Reading "The 5 Hard Truths of Content Development" »
Jan 08
Finding content inspiration can often be a lot like fishing for walleye. You can spend all day trolling the lake, dropping your line in every cove you find, only to end up with a string of sunnies. But when you find the right hole, and hook a big one, you know the work was all […]
Continue Reading "2014 Minnesota Content Marketing Calendar" »
Jun 09
The Red & Black Café is a worker owned, collectively managed, anarchist friendly, vegan coffee shop and restaurant located here in Portland, Oregon. A curiosity in some parts of the country, but here in the Northwest just another place to get a vegan meal and a cup of coffee… unless that is; you’re a Portland […]
Continue Reading "Red & Black vs. Black & White: Yelp Publicity Story for Small Businesses" »
May 14
We all know that blogs, when used properly, can be excellent tools for promoting your organization and expanding your client base, while providing insight into the interworking of your company. They are also an effective way to generate organic search engine exposure, and with the right content, quality inbound links for your website. However, blogging […]
Continue Reading "The Seven Deadly Sins of Company Blogging" »