Capture High Quality Leads What is one thing small businesses and large corporations have in common? They can both jumpstart business growth using PPC advertising. Via Microsoft Advertising (formally Bing Ads), you can place your business front-and-center in search.
With Microsoft Advertising
Attract the Customers Who Need You the Most With Paid AdvertisingNot all leads are created equal. For instance, your website might receive a large number of clicks but deliver zero conversions. If this is you, PPC advertising can help. Through paid advertising, you can target those customers that need you the most. As soon as they find you, they’ll be poised and ready to buy.
Experience a Real ROIPaid advertising is one of the best and fastest ways to get the most out of your marketing dollars. Not only can you control how much you spend, but you’ll only pay when someone clicks your ad. This enables you to get highly qualified business leads, instead of pointless traffic.
Why Microsoft Ads?Currently, Bing (Microsoft’s search engine) is the second-most commonly used search engine behind Google. In fact, there are billions of searches completed using Bing each year.
To make the most of PPC advertising, you must look beyond Google to reach your audience. Microsoft Ads offers highly valuable tools to do just that.
One tool, Remarketing in Paid Search, allows you to reconnect with previous visitors to your website. Plus, Microsoft Ads offers a wide range of ad customization options, including:
- Device type
- Time of day or week
- Audience demographics