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Facebook, Credit Unions and Credit Opportunity Ads
by Chris Lister | December 31st, 2019 | Posted in Social Media | Comments Off on Facebook, Credit Unions and Credit Opportunity Ads
โYour ads have been disapprovedโฆโ Many credit unions are receiving ad denial emails after attempting to enhance their Facebook ad campaigns. These denials are part of a settlement reached between anti-discriminatory groups and Facebook resulting in new policies that took effect in August of this year. While your current ad campaigns might still be approved, […]
Continue Reading "Facebook, Credit Unions and Credit Opportunity Ads" »Facebook Usage Down in the US, New Study Finds
by James Svoboda | February 27th, 2018 | Posted in Social Media | Comments Off on Facebook Usage Down in the US, New Study Finds
Facebook’s Usage in the United States has declined for the first time in 11 years. This is according to a new Infinite Dial research series study from Edison Research and Triton Digital. The study concluded that only 62% of Americans currently use Facebook, which is down from its peak of 67% in 2017.
Continue Reading "Facebook Usage Down in the US, New Study Finds" »Search Engines Send More Traffic Than Social Media, New Study Reports
For the first time in over 3 years Search Engines were once again the dominant referrer of website traffic in 2017, overtaking Social Media that held reign since 2014. This revelation comes through a recently released report from the folks at Shareaholic who track web visits.
Continue Reading "Search Engines Send More Traffic Than Social Media, New Study Reports" »Search & Social: a Match.com made in heaven or Tinder’s awkward hook-up?
by James Svoboda | September 11th, 2015 | Posted in Conferences and Seminars, Social Media | Comments Off on Search & Social: a Match.com made in heaven or Tinder’s awkward hook-up?
I recently had the honor of presenting to the Social Media Breakfast group at “SMBMSP #82 โ Social + Search = A Whole New Ballgame for SEO & SEM” along with Aaron Weiche on September 11th, 2015 at St. Catherine University, St. Paul, Minnesota. My presentation for this session is entitled “Search & Social: […]
Continue Reading "Search & Social: a Match.com made in heaven or Tinder’s awkward hook-up?" »Google+: The Unsocial Network (for marketers)
I had the honor of presenting at the MnSearch event “Search Snippets #8: The Proโs Positive Perspective on All Things Google+” in Minneapolis, MN. The presentation I gave had to be slimmed down to fit within 20’ish minutes. Here is the full version presentation entitled “Google+: The Unsocial Network (for marketers)“. The basis of this […]
Continue Reading "Google+: The Unsocial Network (for marketers)" »What You Need to Know About Facebookโs New News Feed
As was expected, Facebook today announced a major overhaul to their news feed, which will begin limited roll out today (to sign up for the preview go to www.facebook.com/newsfeed). While it will take some time to figure out exactly how this will affect paid advertising, it will significantly change how we interact with Facebook, both […]
Continue Reading "What You Need to Know About Facebookโs New News Feed" »BamCast Business and Marketing Podcast Interview
by Chris Lister | December 10th, 2012 | Posted in Social Media, WebRanking News | Comments Off on BamCast Business and Marketing Podcast Interview
Last week I had the privilege to appear on the BAMcast Business and Marketing podcast. The interview is now available for download and covers a wide range of topics related to digital marketing. If you can get past a few โumsโ, I think you will find that there is some good content and discussions about […]
Continue Reading "BamCast Business and Marketing Podcast Interview" »7 Questions to Determine if Facebook Ads are Right for Your Business
Yes, Facebook is a big deal. You use it. Your kids use it. And to your chagrin, your Mom and Grandmother are on โthe Facebookโ now too. With almost 900 million (yes, that is MILLIONโฆDr. Evil) users, you also know that a significant number of your potential customers are also using Facebook. And despite the […]
Continue Reading "7 Questions to Determine if Facebook Ads are Right for Your Business" »Google, what the (bleep) are you doing?
Google announced its new privacy policy last week – it was immediately met with Congressional concern, fire and brimstone from privacy advocates and some good old fashioned ribbing on Twitter from none other than Steve Martin (yeah, THE wild and crazy guy). This was just another dark cloud in a growing storm of concern regarding […]
Continue Reading "Google, what the (bleep) are you doing?" »OTLA Using Social Media Links & Resources
by James Svoboda | August 11th, 2011 | Posted in Conferences and Seminars, Social Media | Comments (1)
I recently had the privilege to speak at the Oregon Trial Lawyers Association (OTLA) 2011 Annual Convention in Bend, OR in a session titled “Using Social Media: Marketing and Messaging”. My dear friend Beth Bernard partnered me with David Sugerman, an attorney with a notable body of work practicing in Portland, Oregon. We had great […]
Continue Reading "OTLA Using Social Media Links & Resources" »