by Paul Kragthorpe | Feb 28, 2012 | Keyword Research, Tools & Software
If you have used the Google AdWords Keyword Tool lately, chances are you stumbled upon a few newly added features. If you haven’t, then you should check them out. The biggest change you will notice is when you do a search for a keyword or phrase, next to your...
by James Svoboda | Jul 16, 2010 | Keyword Research, Pay Per Click
Yes! It finally happened. Earlier this week, on July 14th, Google AdWords rolled out their new Broad Match Modifier (BMM) keyword matching option to all of their advertisers in the United States. Since BMM had previously only been available to AdWords advertisers in...
by James Svoboda | Jun 23, 2010 | Keyword Research, Pay Per Click
First off, before I get into praising (below) the new Google AdWords’ Broad Match Modifier (BMM), let me state for the record that I have been extremely disappointed with Google’s “Expanded Broad Match” since it’s inception! Why? Well,...
by James Svoboda | Apr 22, 2009 | Keyword Research, Tools & Software
Google recently added a new “Local Search Volume” metric to their AdWords Keyword Tool that provides additional keyword search data for the country that you are targeting. This is a great feature for determining keyword versions for geographic targeting of campaigns....