Posts Tagged ‘PPC’

The New Normal of Paid Search Ads

SMX Advanced is a high-level search engine marketing conference that takes place in Seattle every year in June. This was the 11th year and I was honored by being invited to participate again!   Ginny Marvin from Marketing Land moderated the “A Year of Change In The Online Ad Universe” session for which my presentation […]

Digital Marketing Update – June 2017

Now that we have our winter clothes offically in storage, we’re excited to see what summer 2017 brings! We hope you are as well. In this month’s digital update, we look at Lessons from Voice Search, Local SEO Tips, Yelp, and more. Ready, Summer, GO

Digital Marketing Update – May 2017

The April showers are gone, now we’re looking forward to the May flowers! In this month’s digital update, we look at Voice Search, HTTPS, Facebook vs Google Ads, and more. Let’s spring right into it!

The Portland Guide to Pay Per Click Search Advertising

The Portland Guide To Pay Per Click Advertising covers building high performing and deeply segmented paid search campaigns localized to the Portland, Oregon metro market.

GoTo.com – The Original PPC Search Engine Launches New, Organic Web Search

GoTo.com, a ground breaking pay per click search engine from the Dot Com era, launched a new Alpha version on March 28th, 2017 with a nostalgic design but to little fan fare. This time it’s positioning itself as “A human-powered search platform” with Organic search listings instead of paid.

The Portland Guide To PPC [presentation]

I recently had the privilege of presenting at Engage Conference (formerly SearchFest) in Portland for the SEMpdx group. I was part of the “Paid Search: Origins” session that was moderated by Mr. Todd Mintz and also included Ada Pally. My presentation for this session is titled “The Portland Guide To PPC”. In it I take […]

Rivers Of Opportunity: Creating PPC Account Structures That Produce Performance Pools

I recently had the privilege of presenting at SMX East in New York on pay per click for a “Creating The Ideal Account Structure” session that was moderated by the highly respected Brad Geddes and also included Susan Wenograd and Justin Freid. My presentation for this session is titled “Rivers Of Opportunity: Creating PPC Account […]

WebRanking is a Premier Google Partner

WebRanking is pleased to announce that we have been selected to be a Premier Google Partner. This is a great honor, as only a very tiny percentage (trust us, it is small) of Google Partners are given the distinction of being a “Premier” partner.

Top 25 Most Influential PPC Experts of 2016

  PPC Hero just put out their yearly “Top 25 Most Influential PPC Experts” list for 2016. And our very own James Svoboda made the list again for the 3rd time, ranking 15th this year. It’s a great honor to make the list and the rest of us here at WebRanking congratulate James for this […]

The Changing Landscape of Paid Search

SMX Advanced has long been regarded as the mecca for search engine marketers. Its known for being the source for “advanced” level content and breaking search news. This year I was given the honor of participating in not one session, but two!   While I was originally there to present for the 9 Billion Ads […]