Posts Tagged ‘PPC’
Jun 19
SMX Advanced is a high-level search engine marketing conference that takes place in Seattle every year in June. This was the 11th year and I was honored by being invited to participate again! Ginny Marvin from Marketing Land moderated the “A Year of Change In The Online Ad Universe” session for which my presentation […]
Continue Reading "The New Normal of Paid Search Ads" »
Jun 07
Now that we have our winter clothes offically in storage, we’re excited to see what summer 2017 brings! We hope you are as well. In this month’s digital update, we look at Lessons from Voice Search, Local SEO Tips, Yelp, and more. Ready, Summer, GO
Continue Reading "Digital Marketing Update – June 2017" »
May 03
The April showers are gone, now we’re looking forward to the May flowers! In this month’s digital update, we look at Voice Search, HTTPS, Facebook vs Google Ads, and more. Let’s spring right into it!
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Apr 07
The Portland Guide To Pay Per Click Advertising covers building high performing and deeply segmented paid search campaigns localized to the Portland, Oregon metro market.
Continue Reading "The Portland Guide to Pay Per Click Search Advertising" »
Mar 30
GoTo.com, a ground breaking pay per click search engine from the Dot Com era, launched a new Alpha version on March 28th, 2017 with a nostalgic design but to little fan fare. This time it’s positioning itself as “A human-powered search platform” with Organic search listings instead of paid.
Continue Reading "GoTo.com – The Original PPC Search Engine Launches New, Organic Web Search" »
Mar 10
I recently had the privilege of presenting at Engage Conference (formerly SearchFest) in Portland for the SEMpdx group. I was part of the “Paid Search: Origins” session that was moderated by Mr. Todd Mintz and also included Ada Pally. My presentation for this session is titled “The Portland Guide To PPC”. In it I take […]
Continue Reading "The Portland Guide To PPC [presentation]" »
Sep 30
I recently had the privilege of presenting at SMX East in New York on pay per click for a “Creating The Ideal Account Structure” session that was moderated by the highly respected Brad Geddes and also included Susan Wenograd and Justin Freid. My presentation for this session is titled “Rivers Of Opportunity: Creating PPC Account […]
Continue Reading "Rivers Of Opportunity: Creating PPC Account Structures That Produce Performance Pools" »
Jul 21
WebRanking is pleased to announce that we have been selected to be a Premier Google Partner. This is a great honor, as only a very tiny percentage (trust us, it is small) of Google Partners are given the distinction of being a “Premier” partner.
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Jul 20
PPC Hero just put out their yearly “Top 25 Most Influential PPC Experts” list for 2016. And our very own James Svoboda made the list again for the 3rd time, ranking 15th this year. It’s a great honor to make the list and the rest of us here at WebRanking congratulate James for this […]
Continue Reading "Top 25 Most Influential PPC Experts of 2016" »
Jun 30
SMX Advanced has long been regarded as the mecca for search engine marketers. Its known for being the source for “advanced” level content and breaking search news. This year I was given the honor of participating in not one session, but two! While I was originally there to present for the 9 Billion Ads […]
Continue Reading "The Changing Landscape of Paid Search" »