Posts Tagged ‘PPC’

Join Us at SMX Advanced 2016 in Seattle

This year I have the honor of being invited to speak at SMX Advanced 2016 and I’d love it if you joined me! SMX Advanced in the premier Search Marketing conference. It’s held every year in June in Seattle, Washington. This year it’s from Wednesday June 22nd to Thursday the 23rd. Save 10% Off Your […]

Digital Marketing Update – March 2016

This month is filled with top news stories and insights from the world of digital, upcoming events, a new Stat of the Month, and conferences we’ll be participating at. Shall we continue?

AdWords Updates Structured Snippets Headers and Adds Language Options

Google quietly rolled out a few updates to the AdWords Structured Snippets ad extension recently. These changes took the form of adding a new “Models” Header, removing the Black Friday and Cyber Monday options, and adding Languages to choose from.

Digital Marketing Update – December 2015

Happy Holidays! Welcome to WebRanking’s Monthly Digital Marketing Update. Once again we are sharing with you the top news stories, statistics, and insights from the world of digital marketing. As 2015 draws to a close, we want to thank our clients, colleagues, partners and newsletter readers for helping make this year another success.  We wish […]

Google AdWords Sunsetting Social Ad Extensions on December 10th

Google is retiring the AdWords Social Ad Extension used to enhance search ads with Google+ annotation data after 4 years in use.

PPC for Content Marketing – Initiatives that Increase Reach, Engagement and Conversions

  I was recently in Dallas, Texas for the State of Search conference put on by DFW SEM to give a talk on using pay per click advertising for promoting content. My presentation is titled “The PPC Advantage for Content Marketing – Initiatives that Increase Audience Reach and Conversions “.

Google AdWords Turns 15 Years Old. Happy Birthday!

Today is milestone day for Google AdWords as it turns 15. The little engine that could, definitely did. And in a big way as Google is the largest search engine and has one of the most powerful ad networks around. Google even created an Infographic to commemorate the occasion. You can scroll down to see […]

The Complete Guide to Google AdWords Structured Snippets Ad Extensions

Structured Snippets Guide Table of Contents Preface and Launch Notes How To Find Structured Snippets The Makeup of a Structured Snippet – Headers – Values – Device Preference – Start/End Dates and Scheduling Account, Campaign & Ad Group Level Running Multiple Structured Snippets & Order Priority Examples Review Process Time-frame Final Thoughts Preface For the […]

First Tweets from 57 PPC Authorities – #HeroConf 2015 Edition

  In honor of #ppcchat and one of my favorite conferences, I thought we’d take a look at how some of my favorite people got started on Twitter. I don’t think I really need to say more, so just take a stroll down Twitter memory lane… 57 First Tweets

Top 25 Most Influential PPC Experts of 2014

  PPC Hero just published their yearly “Top 25 Most Influential PPC Experts” list for 2014. Congratulations to our very own James Svoboda for making the list again at #15 this year. Up 1 from #16 last year.