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PPC Hero just released their annual “Top 25 Most Influential PPC Experts” list for 2018. Our very own James Svoboda made the list again for the 5th time, this year ranking 22th. It’s humbling to be recognized by others in your industry and a great honor to make the list.
Continue Reading "Top 25 Most Influential PPC Experts of 2018" »PPC Hero just released their annual “Top 25 Most Influential PPC Experts” list for 2017. Our very own James Svoboda made the list again for the 4th time, this year ranking 19th. It’s humbling to be recognized by others in your industry and a great honor to make the list.
Continue Reading "Top 25 Most Influential PPC Experts of 2017" »The Portland Guide To Pay Per Click Advertising covers building high performing and deeply segmented paid search campaigns localized to the Portland, Oregon metro market.
Continue Reading "The Portland Guide to Pay Per Click Search Advertising" »PPC Hero just put out their yearly “Top 25 Most Influential PPC Experts” list for 2016. And our very own James Svoboda made the list again for the 3rd time, ranking 15th this year. It’s a great honor to make the list and the rest of us here at WebRanking congratulate James for this […]
Continue Reading "Top 25 Most Influential PPC Experts of 2016" »Google quietly rolled out a few updates to the AdWords Structured Snippets ad extension recently. These changes took the form of adding a new “Models” Header, removing the Black Friday and Cyber Monday options, and adding Languages to choose from.
Continue Reading "AdWords Updates Structured Snippets Headers and Adds Language Options" »I was recently in Dallas, Texas for the State of Search conference put on by DFW SEM to give a talk on using pay per click advertising for promoting content. My presentation is titled “The PPC Advantage for Content Marketing – Initiatives that Increase Audience Reach and Conversions “.
Continue Reading "PPC for Content Marketing – Initiatives that Increase Reach, Engagement and Conversions" »Today is milestone day for Google AdWords as it turns 15. The little engine that could, definitely did. And in a big way as Google is the largest search engine and has one of the most powerful ad networks around. Google even created an Infographic to commemorate the occasion. You can scroll down to see […]
Continue Reading "Google AdWords Turns 15 Years Old. Happy Birthday!" »Structured Snippets Guide Table of Contents Preface and Launch Notes How To Find Structured Snippets The Makeup of a Structured Snippet – Headers – Values – Device Preference – Start/End Dates and Scheduling Account, Campaign & Ad Group Level Running Multiple Structured Snippets & Order Priority Examples Review Process Time-frame Final Thoughts Preface For the […]
Continue Reading "The Complete Guide to Google AdWords Structured Snippets Ad Extensions" »PPC Hero just published their yearly “Top 25 Most Influential PPC Experts” list for 2014. Congratulations to our very own James Svoboda for making the list again at #15 this year. Up 1 from #16 last year.
Continue Reading "Top 25 Most Influential PPC Experts of 2014" »We don’t typically pay much attention to “Top” lists, but when our friends over at PPC Hero put together theirs we couldn’t help but notice. Recently they published their “Top 25 Most Influential PPC Experts in 2013” and as WebRanking provides Paid Search services to our clients, we were eager to see who made […]
Continue Reading "Top 25 Most Influential PPC Experts in 2013" »