Mar 01

The Bing Challenge: 31 Days of Google Free Search. Can It Be Done?

by | March 1st, 2011 | Posted in Search Engines | Comments (6)

Introducing Bing, again
It’s been almost 2 years since Bing launched in June of 2009. Yea, I know. TWO YEARS. Like many other search engine marketers I waited… and waited… and waited… and continued to wait and wonder if Microsoft’s new engine was going to stick around, or if it was destined to fade away with the likes of Northern Light, Excite, Infoseek, DirectHit and countless others that ended up in the Searching Graveyard.

Well. It’s still here. And it’s bigger than ever.

Recent surveys suggest that Bing powered searches have grown to almost 30% of the total U.S. search market. That is a larger audience than any other search engine has had, in what, 5 years? This is due in large part to the completion of their Search Alliance with Yahoo and the fact Microsoft is a marketing machine. And even though PPC search traffic from the Binghoo merger is currently only coming in at 70% of combined pre-Alliance traffic levels, search marketers now only have to manage a single AdCenter platform.

Bing Still Searching For Love

Feb 14

Win a ticket to the GetListed.org Local University in Portland

by | February 14th, 2011 | Posted in Local Marketing, Portland Events | Comments Off on Win a ticket to the GetListed.org Local University in Portland

GetListed.org's Local U in Portland

GetListed.org's Local U in Portland

As proud sponsors of GetListed.org’s Local University, WebRanking would like to give one Portland business owner the opportunity to attend the February 22nd in Portland for Free ($129 value) as our guest. Local U is an intensive 4 hour crash course in Internet marketing that will help you promote your business online, presented by some of the nation’s leading online marketing experts.

To be entered, visit our Facebook page and leave a comment letting us know why you want to attend for your chance to win! Winner will be selected on Friday, February 18th.

Jan 27

MnSEM’s Search Party II in St. Paul, Minnesota

by | January 27th, 2011 | Posted in Minnesota Events | Comments Off on MnSEM’s Search Party II in St. Paul, Minnesota

Minnesota Search Engine Marketing Association

The Minnesota Search Engine Marketing Association

We are very excited to announce the next live event of the Minnesota Search Engine Marketing Association – Search Party II: MnSEM Takes Over St. Paul.

MnSEM is having it’s 1st live social networking and education event of 2011 on Thursday, February 10th from 5:30 pm to 8:00 pm.

Join the Minnesota Search Engine Marketing Association at the “Search Party II: MnSEM Takes Over St. Paul”. Get to know MnSEM and our members with an evening of networking, drinks, talking search, and presentations from three great local speakers who will discuss Top Search Trends for 2011.

Register today to get your FREE tickets to Search Party II: mnsem.eventbrite.com

Who Should Attend MnSEM’s Search Party II

Dec 12

WebRanking’s Guide to Portland Online

by | December 12th, 2010 | Posted in Conferences and Seminars, Portland Events | Comments Off on WebRanking’s Guide to Portland Online

Downtown Portland & the Hawthorne Bridge

Downtown Portland & the Hawthorne Bridge

Portland is a thriving city with a heavy focus on sustainability, food, beer and tech. As our city continues to grow, everyday seems to offer new and exciting activities, events and retail experiences for the entire family.

Looking for a new restaurant? Like most you probably turn towards Yelp. But what about the food cart scene? Did you know that there is a fantastic web site dedicated to all things food carts? Well, there is.

You know you love grabbing a pint of beer with your office pals after work, but wouldn’t it be nice to get some inside information on the newest brew pubs, or find out what’s currently on tap at your favorite watering hole? Well, there’s a site for that (and an app too).

Dec 09

SEMpdx’s SearchFest 2011 in Portland, Plan now for Early Bird Rates and Discounts

by | December 9th, 2010 | Posted in Conferences and Seminars, Portland Events | Comments Off on SEMpdx’s SearchFest 2011 in Portland, Plan now for Early Bird Rates and Discounts

Snow & Icicles Winter 2010

Buuurrrah! It’s that time of the year again. The cold has come, the days are short, and Search Marketers around the web are starting to plan breaks from their winter isolation/hibernation. What are your plans?

We’ll if you are looking for a getaway where Ice Fishing is not an option, being a foodie is expected, and Search Engine Marketing is a featured event, then I’ve got just the thing for you!

SEMpdx’s SearchFest 2011
Feb. 23 in Portland, OR

Member of SEMPDX

Dec 06

Association Discount Offer to the 2010 Digital Marketing Conference in Portland

by | December 6th, 2010 | Posted in Conferences and Seminars, Portland Events | Comments Off on Association Discount Offer to the 2010 Digital Marketing Conference in Portland

PSU's 2010 Digital Marketing Conference

PSU's 2010 Digital Marketing Conference

The great people at the Digital Marketing Conference in Portland have been kind enough to offer the members of MnSearch a 15% discount in order to attend their event on Monday, December 13 at Portland State University. While it is short notice for an event not being held in Minnesota and one that happens to fall right in the middle of the holiday season, they have a great line up of speakers and for those looking to get away this event looks to be well worth the trip.

Besides, who doesn’t want to escape the cold frigid winter of Minnesota for a few days of mild overcast and above freezing weather in Portland?

Dec 02

Proud Sponsors of the 2010 Digital Marketing Conference

by | December 2nd, 2010 | Posted in Conferences and Seminars, Portland Events | Comments Off on Proud Sponsors of the 2010 Digital Marketing Conference

PSU's 2010 Digital Marketing Conference

PSU's 2010 Digital Marketing Conference

As one of Portland’s longest tenured Search Marketing Agencies, we believe it is important to be active supporters of the region’s growing online marketing community. It is for this very reason that we are proud to announce our sponsorship of the Networking Room at the 2010 Digital Marketing Conference presented by Portland State University.

This conference will be held on Monday, December 13th at PSU’s Lincoln Hall. We invite you to come down, stop by and say hello to the WebRanking team. We will also be debuting our handy new guides to Portland Online that day, so you will want to make sure you pick one up.

If you haven’t registered yet for this conference, hurry as the conference fee will be going to full price on Wednesday, December 8th. For more information, please visit the Digital Marketing Conference website.

Nov 16

MnSEM’s Launch Party in Minneapolis – First Official Event

by | November 16th, 2010 | Posted in Minnesota Events, WebRanking News | Comments Off on MnSEM’s Launch Party in Minneapolis – First Official Event

MnSEM

MnSEM

We are very excited to announce the launch of MnSEM.

MnSEM will be having it’s first official event Thursday, November 18th, 2010. Join MnSEM at the “Search Party: MnSEM Launch”. Get to know MnSEM and our members with an evening of networking, drinks, and of course talking search!

There are a few tickets left so register today!: Registration Closed

MnSEM is looking for feedback from the search community on what they would like to see in the way of resources, support and meet-ups in the Twin Cities. We’re currently gathering members at our group on Linkedin to connect search engine marketing folks. Visit the Official MnSEM LinkedIn group page for more details.

Who Should Attend MnSEM

Nov 09

How To Succeed on Yelp (Without Even Really Trying)

by | November 9th, 2010 | Posted in Local Marketing, Top 10 Lists | Comments (3)

Yelp Logo

WebRanking is proud to present the following guest blog post by Don Bourassa, the Portland Community Manager for Yelp.com.  We wanted to personally thank Don for taking time out of his busy schedule to put together this informative post featuring 8 tips to help local businesses find success on Yelp.

Take it away, Don…

As the Portland Community Manager for Yelp.com, the number one question I hear from business owners is: How do I make Yelp work for me? The value of positive consumer reviews (and even some negative ones) to sustain and grow business is beyond obvious, but in a social media market dominated by broadcasting tools, Yelp’s model for business/consumer interaction can be a learning curve for some. Here are some do’s and don’ts to help you reap the benefits of the lush information available in consumer reviews.

1. Do: Join the conversation!

Last month alone, Yelp had more than 38 Million Visitors

Last month alone, Yelp had more than 38 Million Visitors

Every day on Yelp, millions of people (38 million last month alone) are searching, reading, and writing reviews of businesses like yours. They’re discussing your products, your service and really everything about your business. And as with any conversation, you have two roles to play: listen, and respond. Yelp gives you the tools (for free) to do both.

How, you ask? By unlocking your Business Owner Account on Yelp, you have access to a bevy of tools that allow you to do things like track page hits, post special offers and announcements, respond to reviews (both publicly and privately), add and correct information about your business like address and phone number, complete an About This Business summary, recommend other businesses, and share your business’ history.

Oct 19

Is Lead Fraud, Click Fraud 2.0? A New AdSense Scam Targeting Google AdWords Display Network Advertisers

by | October 19th, 2010 | Posted in Analytics, Pay Per Click | Comments (10)
What do Google AdWords PPC, Fake Leads, Click Fraud and Identity Theft Have in Common?

What does Pay Per Click Fraud, Fake Leads and Identity Theft have in common? Answer: The Google AdWords Display Network

Ladies and gentlemen: the story you are about to read is true. Not even the names have been changed to protect the innocent. What follows is an account of what at first seemed like a few fraudulent leads, but upon closer inspection included stolen personal information, unscrupulous AdSense publishers and a blind eye turned by those making money through these deceptive means.

Google AdWords Display/Content Network

Google AdWords Display Network (formerly the Content Network)

Following, are just the facts…

The purpose of this post is to draw attention to a fraudulent and deceptive practice that WebRanking has recently been a victim of involving:

  • the Google AdWords Display Network – the advertising platform that this fraud manipulated on.
  • a Google AdSense affiliate – google_ad_client = “pub-7355375012544009”; who utilized and connected to sites such as worldtool.net and bikini-wall.com.
  • Ngoc Ha Nguyen, WorldTool.net and server4vn.com – The alleged offending entities.
  • Blogspot.com (aka Blogger.com) – a Google owned property that facilitated and hosted some of the AdWords ads that generated Fraudulent Clicks and Leads.
  • Click Fraud – the manner in which We, and most likely other AdWords advertisers, have been defrauded.
  • Identity Theft – Stolen personal information of identity theft victims were used to generate fake web leads through this scam.
  • WebRanking has made an honest and sincere attempt to understand this scam, connect as many of the details together as possible, and make this information available in it’s true form.

    However, only Google has the data regarding the true identities of AdSense publishers, Blogspot account holders, fraudulent visitors’ IP addresses and the parties whom benefit financially from this fraud.

    If you believe that you may have been a victim of click-fraud through the Google Display Network that resulted in fraudulent leads, please contact Google directly.

    Leads for top level, well known brands, at least for our boutique search agency, don’t come around every day. Or even every month for that matter. And when they do, they usually don’t fill out the “Free Consultation” request form.

    And you certainly don’t get 9 in a one week time period.

    In The Beginning…

    • SEMpdx Board Member

      Board Member
    • MNSearch Board Member
      Co-founder
    • Boost CTR Best PPC blogs
    • Techipedia Best of 2010
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