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	<title>Search Marketing Blog &#187; Pay Per Click</title>
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	<description>News, Advice &#38; Tips on SEO, SEM, SMO, PPC, Links &#38; Analytics</description>
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		<title>Google Testing New &#8220;Related to&#8221; Sponsored PPC Ads Segmentation in SERPs?</title>
		<link>http://www.webranking.com/blog/google-testing-new-ppc-segmentation-in-serps</link>
		<comments>http://www.webranking.com/blog/google-testing-new-ppc-segmentation-in-serps#comments</comments>
		<pubDate>Fri, 23 Jul 2010 23:59:13 +0000</pubDate>
		<dc:creator>James</dc:creator>
				<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Search Engines]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Mike Blumenthal]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[SERPs]]></category>

		<guid isPermaLink="false">http://www.webranking.com/blog/?p=2872</guid>
		<description><![CDATA[Hummm.  It is Friday afternoon so I guess this falls in line with the timing of most of Google&#8217;s tests and new feature roll outs, like when they tested their left side search tool on Friday, April 2nd that was Officially Launched on Thursday, May 6th or when they Tested Olympic Logos in Search [...]]]></description>
		<wfw:commentRss>http://www.webranking.com/blog/google-testing-new-ppc-segmentation-in-serps/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Understanding Google AdWords Pay Per Click Keyword Match Types: Exact, Phrase, Broad, and +Modified +Broad</title>
		<link>http://www.webranking.com/blog/pay-per-click-keyword-match-types-exact-phrase-broad-and-modified</link>
		<comments>http://www.webranking.com/blog/pay-per-click-keyword-match-types-exact-phrase-broad-and-modified#comments</comments>
		<pubDate>Fri, 16 Jul 2010 20:07:21 +0000</pubDate>
		<dc:creator>James</dc:creator>
				<category><![CDATA[Keyword Research]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[anchor modified broad match]]></category>
		<category><![CDATA[broad match modifier - BMM]]></category>
		<category><![CDATA[exact match]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[key word phrases]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[paid search]]></category>
		<category><![CDATA[PPC]]></category>

		<guid isPermaLink="false">http://www.webranking.com/blog/?p=2740</guid>
		<description><![CDATA[Yes!  It finally happened.  Earlier this week, on July 14th, Google AdWords rolled out their new Broad Match Modifier (BMM) keyword matching option to all of their advertisers in the United States.  Since BMM had previously only been available to AdWords advertisers in the UK and Canada, it&#8217;s release to US campaigns [...]]]></description>
		<wfw:commentRss>http://www.webranking.com/blog/pay-per-click-keyword-match-types-exact-phrase-broad-and-modified/feed</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Google&#8217;s New Keyword Broad Match Modifier: The AdWords PPC Targeting Savior</title>
		<link>http://www.webranking.com/blog/pay-per-click-keyword-broad-match-modifier</link>
		<comments>http://www.webranking.com/blog/pay-per-click-keyword-broad-match-modifier#comments</comments>
		<pubDate>Wed, 23 Jun 2010 21:11:08 +0000</pubDate>
		<dc:creator>James</dc:creator>
				<category><![CDATA[Keyword Research]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[broad match modifier - BMM]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[paid search]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[SEM]]></category>

		<guid isPermaLink="false">http://www.webranking.com/blog/?p=2580</guid>
		<description><![CDATA[First off, before I get into praising (below) the new Google AdWords&#8217; Broad Match Modifier (BMM), let me state for the record that I have HATED, H.A.T.E.D., Ha-Ha-Hated Google&#8217;s &#8220;Expanded Broad Match&#8221; since it&#8217;s inception!
Why?
Well, when Google AdWords first changed their normal Broad Match keyword targeting to this Expanded Matching option, I half jokingly referred [...]]]></description>
		<wfw:commentRss>http://www.webranking.com/blog/pay-per-click-keyword-broad-match-modifier/feed</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>6 Frightening Tales from the Paid Search Crypt</title>
		<link>http://www.webranking.com/blog/6-frightening-tales-from-the-paid-search-crypt</link>
		<comments>http://www.webranking.com/blog/6-frightening-tales-from-the-paid-search-crypt#comments</comments>
		<pubDate>Thu, 29 Oct 2009 17:54:23 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Chris Lister]]></category>
		<category><![CDATA[Halloween]]></category>
		<category><![CDATA[paid search]]></category>
		<category><![CDATA[PPC]]></category>

		<guid isPermaLink="false">http://www.webranking.com/blog/?p=752</guid>
		<description><![CDATA[Paid Search. Nothing seems to strike fear into the heart of a client quicker then the mention of those two horrifying words.
Bring up Search Engine Optimization? No worries; they all want their sites to show up organically.
Link Building? With a little explanation on the intricacies, most see the value these important links play in gaining [...]]]></description>
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		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>I Bing. Yahoo, Do You?</title>
		<link>http://www.webranking.com/blog/i-bing-yahoo-do-you</link>
		<comments>http://www.webranking.com/blog/i-bing-yahoo-do-you#comments</comments>
		<pubDate>Wed, 29 Jul 2009 16:37:54 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Search Engines]]></category>
		<category><![CDATA[Bing]]></category>
		<category><![CDATA[Chris Lister]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.webranking.com/blog/?p=414</guid>
		<description><![CDATA[After several false starts, today Microsoft and Yahoo announced a 10 year deal which will see Microsoft power Yahoo search while Yahoo will &#8220;become the exclusive worldwide relationship sales force for both companies&#8217; premium search advertisers,&#8221; according to a joint statement released by both companies.  This new agreement is expected to go into effect [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Google AdWords Pay Per Click Seminar for Success in Minneapolis</title>
		<link>http://www.webranking.com/blog/google-adwords-pay-per-click-seminar-for-success-in-minneapolis</link>
		<comments>http://www.webranking.com/blog/google-adwords-pay-per-click-seminar-for-success-in-minneapolis#comments</comments>
		<pubDate>Tue, 14 Jul 2009 22:00:10 +0000</pubDate>
		<dc:creator>James</dc:creator>
				<category><![CDATA[Conferences and Seminars]]></category>
		<category><![CDATA[Minnesota Events]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Minneapolis]]></category>
		<category><![CDATA[Minnesota]]></category>
		<category><![CDATA[MN]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[search marketing conferences]]></category>
		<category><![CDATA[search marketing education]]></category>

		<guid isPermaLink="false">http://www.webranking.com/blog/?p=188</guid>
		<description><![CDATA[At WebRanking, we are dedicated to enhancing our own knowledge in the industry we love.  So on Thursday and Friday of this week, July 16th &#038; 17th, I will be out of the office attending the Google AdWords™ Seminar for Success in Minneapolis.  This is an Advanced Level Training Seminar designed to educate [...]]]></description>
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		<slash:comments>1</slash:comments>
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