Announcing CRO Chat: A Weekly Open Discussion About Digital Conversions
Have you ever wanted to have a conversation with someone, or a group of people, about digital conversions, web analytics and measurement, human behavior and website engagement, visual and psychological persuasions online, usability (UX), and the optimization process for increasing conversions known as CRO?
If any of these topics peek your interest, then #CROchat is just the thing for you!
#CROchat: a reoccurring discussion about conversion focused topics
On Thursdays, at Noon Eastern time (12 pm), we’ll be hosting an open conversation where the main topics will be all of our favorites from the world of CRO and measurement.
Who Should Participate?
CRO Chat is for all levels of digital professionals. For those who are just starting out, or in another marketing vertical, you will be able to learn tips and best practices that will provide the knowledge to help avoid CRO mistakes and pitfalls. If you are a seasoned CRO expert, you’ll likely find the open discussion format thought provoking and will bring new ideas to you attention. All participation is welcome.
Who will be hosting #CROchat?
CRO Chat will he hosted each week by either Justin Rondeau, Editor & Evangelist for WhichTestWon.com, or myself. More can be found on Justin and me below.
Join us on Thursday March 29th for our first #CROchat!
Our first chat is scheduled for March 29th and the topic will be “Tips and Best Practices for Solid CRO”. Join us!
History of CRO Chat
When researching current hashtags and chats to participate in early this year it became clear that #CROchat needed to make a comeback. I decided to reach out to Ion to see if they would mind it I got the ball rolling again. They were very encouraging and more than willing to provide assistance.
About James Svoboda
James is currently the CEO and Managing Partner at WebRanking, Co-Founder and Vice President of the Minnesota Search Engine Marketing Association (MnSearch.org), and a contributor to Marketing Land. He can be found online at Twitter, Google+, and LinkedIn.
About Justin Rondeau
Justin is Editor & Evangelist for WhichTestWon.com. He is also a trainer with hands-on testing and conversion optimization in both B2B and ecommerce, Rondeau’s goal is to inspire and educate more marketers to optimize their email campaigns and web sites via testing. He can be found on Twitter, Google+, and LinkedIn.
About ion interactive
ion interactive provides enterprise post-click marketing software & services to hundreds of customers worldwide. ion’s LiveBall technology puts your marketing team in direct control of your campaign pages — from content to testing and optimization. The result is unprecedented agility and ROI performance across a wide array of marketing disciplines.
So what do you think about the upcoming #CROchat? Do you have any topics that you’d like to see us cover? Feel free to let us know in the comments below.