Comments on: 6 Frightening Tales from the Paid Search Crypt http://www.webranking.com/blog/6-frightening-tales-from-the-paid-search-crypt News, Advice & Tips on SEO, SEM, SMO, PPC, Links & Analytics Tue, 31 Jan 2012 22:02:32 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Bert Stanley http://www.webranking.com/blog/6-frightening-tales-from-the-paid-search-crypt/comment-page-1#comment-4870 Bert Stanley Mon, 01 Nov 2010 17:06:55 +0000 http://www.webranking.com/blog/?p=752#comment-4870 Not sold at all on Paid Search! I've had several clients who spent a fortune on it and yet while they did get a fair number of "leads" per se from it, none of them actually bought anything. And that is the only true judgement of its worth. Did it, as an advertising investment, pay off in added revenues Not sold at all on Paid Search!

I’ve had several clients who spent a fortune on it and yet while they did get a fair number of “leads” per se from it, none of them actually bought anything. And that is the only true judgement of its worth. Did it, as an advertising investment, pay off in added revenues

]]> By: Michael W. http://www.webranking.com/blog/6-frightening-tales-from-the-paid-search-crypt/comment-page-1#comment-858 Michael W. Tue, 03 Nov 2009 00:08:46 +0000 http://www.webranking.com/blog/?p=752#comment-858 I think the point you made on the "Night of the Living Window Shopper" rings true. Search Engine Marketing really is becoming less about gluts of exposure and more about selecting very targeted audiences. I think the point you made on the “Night of the Living Window Shopper” rings true. Search Engine Marketing really is becoming less about gluts of exposure and more about selecting very targeted audiences.

]]> By: Elizabeth http://www.webranking.com/blog/6-frightening-tales-from-the-paid-search-crypt/comment-page-1#comment-857 Elizabeth Mon, 02 Nov 2009 23:58:46 +0000 http://www.webranking.com/blog/?p=752#comment-857 The artwork alone is awesome! (And of course the PPC advice is too:) The artwork alone is awesome! (And of course the PPC advice is too:)

]]> By: sarah b danks http://www.webranking.com/blog/6-frightening-tales-from-the-paid-search-crypt/comment-page-1#comment-704 sarah b danks Fri, 30 Oct 2009 17:00:47 +0000 http://www.webranking.com/blog/?p=752#comment-704 Crreeeeeeeeeeeeepyyyyyyyy. Chris, thanks for tackling these ghosts head-on. I feel like printing this out and giving it to potential PPC clients as a must-read! Crreeeeeeeeeeeeepyyyyyyyy. Chris, thanks for tackling these ghosts head-on. I feel like printing this out and giving it to potential PPC clients as a must-read!

]]> By: David http://www.webranking.com/blog/6-frightening-tales-from-the-paid-search-crypt/comment-page-1#comment-685 David Fri, 30 Oct 2009 08:34:52 +0000 http://www.webranking.com/blog/?p=752#comment-685 Nice article Chris! I just tweeted to our followers. If can be useful for your readers I'll like to suggest: Use Click Tracking Tools to monitor your PPC campaigns. ClickMeter is an Online Click Tracking Service,useful for beginners and for professional, it can track up to millions click each account. Most of the features are free. Nice article Chris! I just tweeted to our followers.
If can be useful for your readers I’ll like to suggest: Use Click Tracking Tools to monitor your PPC campaigns. ClickMeter is an Online Click Tracking Service,useful for beginners and for professional, it can track up to millions click each account. Most of the features are free.

]]> By: Scott Orth http://www.webranking.com/blog/6-frightening-tales-from-the-paid-search-crypt/comment-page-1#comment-644 Scott Orth Thu, 29 Oct 2009 19:02:25 +0000 http://www.webranking.com/blog/?p=752#comment-644 Excellent post Chris! A very funny view of EXACTLY what we hear about paid search every day! Excellent post Chris! A very funny view of EXACTLY what we hear about paid search every day!

]]> By: James http://www.webranking.com/blog/6-frightening-tales-from-the-paid-search-crypt/comment-page-1#comment-641 James Thu, 29 Oct 2009 18:26:37 +0000 http://www.webranking.com/blog/?p=752#comment-641 Chris, I love this post! Funny, Geeky & Searchy... what more could you ask for? Chris, I love this post! Funny, Geeky & Searchy… what more could you ask for?

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